Generating Creative Content and Visual Communication
    Art@5th Alley is a boutique size service specializing in generating creative content for marketing and institutional communication.  By creating original work, Art@5th Alley can easily determine how your project will look, and more importantly what it will say.  In a fast-paced world, understanding this is the key to successful visual communication and design excellence.
    Art@5th Alley is a sole proprietorship and all the work shown in this
website portfolio is the design work of Rick Caughman including public art and
exhibits.  His designs has served a broad spectrum of clients specializing in transportation, food related industries, manufacturing, retail establishments,
as well as many public and private institutions over the past 27 years.    
    Running a small multi-service studio, Rick is skilled at developing graphic design and creative direction for print (catalogs, brochures etc.), web/internet, radio, and cable TV; branding and corporate identification; advertising campaigns; outdoor (billboards etc.), photography; copy writing; digital and traditional illustration; with a legion of skilled professionals “at-the-ready” to assist when need presents itself.
    Art@5th Alley has been serving clients mostly in the Southern California area but has clients throughout California as well as other parts of the country.  The list of clients include airports, hospitals, colleges, transit agencies, cities, manufacturers, retailers, advisory boards, water districts, retirement communities, the agricultural industry, environmental organizations along with many other institutions and small businesses.  
    Art@5th Alley is a “hands-on” service-driven business that feels responsiveness is measured and evaluated one project at a time.  Rick Caughman is known for his creativity, knowledge, and ability to assimilate quickly within client environments.  His studio is located in Downtown Ontario, California in an early 1900’s “Carriage House”.  His numerous awards are a testimony to his ability to exceed many of his clients’ expectations, including awards received locally, nationally, and internationally.
    His approach is—and always has been—to be accessible, responsible, creative, assertive, knowledgeable and flexible.  Art@5th Alley is not a large firm, but the work that’s produced, is big in its nature.    
 U.S.  (909) 988-5670   •   email: